Client: Marietta Office Supply
Overview: Marietta Office Supply needed vehicle graphics to match their new logo and corporate branding. We needed to provide a memorable design with a hint of humor to match the reinvigorated corporate personality.
Description: The box truck was the first vehicle badged because it was the most visible vehicle in Marietta Office Supply’s fleet. We took the design ideas two ways: subdued side panels featuring an office setting plus small twists to catch attention and create buzz. The special branding elements included a playful vinyl graphic to make it look like the driver is sitting in an office chair. We also wrapped the rolling back door with an image designed to look like it was open, with a man lying on a desk inside the cargo area. This was a fun and modern design that allowed us to explore new materials and design concepts to reinforce the brand personality.